One of the initiatives I am helping clients with this year is creating a customer communications plan. As part of my own Client Communication Plan for 2011, I have decided to showcase a client of the month that I especially appreciate working with or who is simply put, “On Target”.
For January 2011, I am naming a relatively new client for Client of the Month. I am always impressed by clients who implement well, but Pam Sola of Cloudland Paintworks in North Haven, CT is a star at implementation. Pam has taken on the marketing for the company owned by her husband Raymond Sola in her “spare” time. A mother of two with a full time job as well, Pam manages to create great marketing pieces in the form of client communications through newsletters and e-blasts as well as ad copy. She is instrumental in finding local venues to promote Cloudland Paintworks and has a special flair for writing. She has recently taken up blogging, and I am sure many will enjoy reading her blog posts. I know I do!